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"Samantha Ettus brought down the house. We were so thrilled with her content and delivery. She captivated our attendees with substance and energy!" — Jess Rivkin Black
Program Director, Pennsylvania Conference for Women

Confidence: Hosted by Samantha Ettus

“Confidence” hosted by Samantha Ettus for the Ipsos Girls Lounge


7 Ways To Get Noticed At The Office

No matter what your role or where you are performing it, you can shine – anywhere. Regardless of where on the totem pole you start, true talent will rise to the top. Here are 7 ways to emerge from the crowd:

1. Seize Your Opportunity
I will never forget the disappointment of asking my favorite intern if she had fun plans for the summer. Before then we had only exchanged cheerful thank yous and hellos. This was the first personal question I had asked her.

Her response was: “No. But maybe something will turn up.” This was not what I had expected from the intern who had stood out for her positive attitude and it certainly…


19 Ways to Be More Effective Today

We tend to get overwhelmed by change because when we think of making changes we think big. Moving, marrying, divorcing, becoming a parent, career transitioning. But often the most effective change comes in smaller forms. It is seemingly minor lifestyle changes that can lead to improved outlook, focus and success.

Embrace three of these 19 ways to make improvements today and watch as subtle change rolls in and makes a not-so-subtle impact:

Stay Away From TGIFers
Anyone with a negative attitude will bring you down. Don’t be one and don’t hang with one.


25 Working Moms To Follow On Twitter 2013

These 25 women have been selected for our list because they have reached the top of their fields and they share their experience and their lives in raw form through multiple daily tweets. They are prolific, personal and inspiring – all have children and demanding careers.

Today, most moms are working moms and more than 40% of moms are the primary breadwinners in their families – a number that has quadrupled since 1960. The media has not yet caught up with this reality.

If you type the term “working mom” into Google images you will see photo after photo of women balancing briefcases and babies at the same time. Yet rather than juggle…


Sprinkles Founder Shares Her Working Moms Recipe

You make a damn good cupcake. Or maybe it is a chocolate chip cookie or a pecan pie. Then you dream. What if I turned this into a business? What if I change course to make sweet treats all day? Candace Nelson did just that. In 2005 Candace left her career as an investment banker to […]


9 Ways to Make Yourself Easy to Work With

1. Make a Connection Being a great person to work with requires curiosity – yours. “The better you know your colleagues or clients and their needs, motivations and goals, the better able you are to work with them,” explains customer loyalty expert, Cindy Solomon. 2. Say Yes You never want to be known as the person who […]


Seven Ways To Speak Up Smartly At The Office

We know that advocating for yourself at the office is essential, but how you do it determines your success. I recently had lunch with a C level executive at a public company. She had been promoted to COO and her new role included overseeing a number of additional departments. I listened as she described her […]


8 Great Reasons to Keep Working After You Have Kids

Work and family life don’t need to conflict; they need to coexist. It is time to stop glamorizing the alternative and talk about the big bonuses of keeping up your career after you have a child. Here are 8 great reasons to stay in the workforce after having a baby:

1. You will Enjoy a Happier Marriage

Studies show that couples in which both spouses work have greater marital satisfaction. Your marriage will be more likely to thrive if you have something to focus on outside of the home and your spouse will feel less financial pressure if you bring home some of the bacon.


One Pitch at a Time: Gold Medalist Jennie Finch’s Life as a Working Mom

Olympic gold medalist Jennie Finch is a former pro softball player, a Hershey’s Good Life Guru and a married mom of two sons, Ace and Diesel, with a baby girl on the way. I chatted with Jennie about her life as a working mom; marriage, travel, fitness and those sleepless nights.

When you first became a mom, you took your newborn son on an 18 day Beijing tour with you. How did it work?

JF: My husband (Former Major League Baseball player Casey Daigle) played baseball and I played softball. Baseball is more hectic so my son came with me. He had a passport and went to China and Japan. It worked out so great because he ended up getting 14 of my teammates as aunts to him. It wasn’t all easy, though.


9 Mistakes for Working Moms to Avoid at the Office

As working moms, we have some unavoidable time constraints which can lead to extreme performance pressure. How we behave at the office can make a world of difference to our success:

1. Limit the Family Photos

Having more than two photos on your desk makes people think that you would rather be somewhere else. (Double standard alert – for men, family photos have the opposite effect.)